It’s all about assuring the most important stakeholders. — It’s the bane of every marketer’s existence. No, I’m not talking about the endless sleepless nights spent crafting a buzzword-stuffed campaign deck. Nor am I speaking about the dreaded Zoom calls with countless hapless creative agencies trying to pitch you ideas that seem to come from a distracted preschooler’s drawing…

A deep dive into the legendary marketer’s presentation. — When it comes to marketing supremacy, few can rival the legendary Steve Jobs. Sure, some may say that his biggest talent lay in his innovative ideas for the tech world, or in his strict (and sometimes controversial) leadership that led his brand to global recognition in a span of only…

Look through the list and see if you’re currently experiencing any of them. — I absolutely love creating content. Be it doing it for my corporate brand, or just for myself — it’s something that cultivates the creative side of me and gives me a sense of accomplishment like no other. But make no mistake about it: creating content the right way is not…

Get inspired — and educated — by these titans of industry. — We all need role models in our lives. Not only is it a great way to get inspired to do better in life, but role models also serve as an example that ‘hey, if they can do it, you can, too’. Now in most industries, there are some clear standout…

Four reasons to start creating your own content right now. — Okay, this may have been one of my most randomly worded article titles yet. But I mean it. I firmly believe — with every inch of my heart — that literally everyone should get on the journey of content creation (if they haven’t already done so). Because at the risk…

Musk’s biggest ambition to date has content creators both excited and scared. — The king of electric cars and space exploration — who also happens to be the world’s richest man — has laid eyes on yet another ambitious title to add to his list of medals. Yes, Elon Musk is dead set on making Twitter the most powerful app in the world…

Here’s how I did it as a complete amateur. — I’ve been writing on Medium for the past one and a half years. Correction: I’ve been struggling to write on Medium for the past one and a half years. Like many people here, we first joined because of this platform’s allure: it’s a safe and encouraging space to freely write…

Does Meta’s new platform provide actual opportunities for creators? — Just a week ago, I was casually browsing my socials when I came across TechCrunch’s Instagram Story:

How The 48 Laws Of Power gave me valuable insights like no other. — If you ask anyone to recommend a popular self-help book, there’s a good chance you’ll hear the name The 48 Laws Of Power come up a couple of times. And there’s a good reason for that — this book is a literary cult classic.