Markairn T.inBetter MarketingHarnessing The IKEA Effect — A Lazy Marketer’s Shortcut To SuccessGetting customers to do the work for you?·5 min read·12 hours ago--1--1
Markairn T.inBetter MarketingSo You’re Becoming A Marketing Manager? Here‘s How You Can Truly Ace The Role.Three simple guidelines on becoming the manager that your team truly needs.·5 min read·6 days ago--9--9
Markairn T.inThe StartupCan Marketers Actually Buy Their Customers’ Love?What does it truly take to win your customers over?·5 min read·Apr 26, 2024--2--2
Markairn T.inThe StartupHow Real Should Your Influencers Be In Their Marketing?In a world of paid ads, how authentic should your content be?·6 min read·Apr 17, 2024----
Markairn T.inThe StartupRunning Your First Brand Event? Here’s 4 Things You Need To Know.Personal lessons from more than thirty brand events.·6 min read·Apr 17, 2024--1--1
Markairn T.inThe StartupThe Rule of 250 — And Other Marketing Maxims That Altered My Brain ChemistryThree life-changing adages that every marketer should know.·6 min read·Apr 12, 2024--3--3
Markairn T.inThe Startup4 Types Of Brand Consultants You Should Avoid Like The PlagueThey do your brand more harm than good.·6 min read·Apr 6, 2024--2--2
Markairn T.inThe StartupThe Starving Crowd Theory: Marketing’s Most Dangerous Cheat CodeAn elegant approach — but with strings attached.·6 min read·Mar 31, 2024--9--9
Markairn T.inBetter MarketingHow to Get More Sales For Your Brand? Ask Your Die-Hard FansWho else would know — and care for — your brand better than them?·6 min read·Mar 24, 2024--16--16
Markairn T.inBetter MarketingThe Dark Side of Persuasion: Where To Draw The Line In MarketingA discussion on the ethics in persuasive marketing.·6 min read·Mar 19, 2024--2--2